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7b. Design lightweight digital pages

The size of webpages impacts the data that needs to be stored and then transferred to an end user device, which in turn has implications for electricity consumption. Lightweight pages bring general usability and inclusivity benefits alongside the environmental.

Lead Roles

Interaction designer, developer, content designer


Sub-actions

7b. (i) Set page weight budgets
7b. (ii) Design for lightweight multimedia
7b. (iii) Design for lightweight forms


(i) Set page weight budgets

A page weight budget is an upper limit of the size of a webpage, measured in bytes.

Budgets encourage close consideration of what is essential for users with small screen sizes or low bandwidth.

Environmental benefit:

Setting an limit on page sizes helps prevent bloat and saves on data transfer and energy usage.

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(ii) Design for lightweight multimedia

Images, videos and animation are frequently the most significant contributors to page weight.

There are a range of approaches to reduce the impact of multimedia, including:

• only creating multimedia when there is a clear rationale for it
• choosing appropriate formats and compressing multimedia
• disabling autoplay on video content

Environmental benefit:

Limiting the use and size of multimedia reduces data transfer.

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(iii) Design for lightweight forms

Lightweight forms are designed to be simple and have the minimum functionality required.

Environmental benefit:

Designing lightweight forms means processing requires fewer resources.

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